À propos

The creation

ARSEN, created in 2017 with the support of the Normandy Region, aims to bring together, on a regional scale, companies united by their know-how. Coming from very different sectors (building, textile, beauty, luxury, industry, agro-food, decoration ...), the latter are linked to a territory or have a direct relationship with the history of the Region. We do not know it enough, but our companies in Normandy are, by their know-how, known all over the world. Today, the association has 45 member companies, 2/3 of which are labeled EPV (Entreprise du Patrimoine Vivant), and the presidency is provided by Luc Lesénécal (President of Saint James Knitwear).

Missions and goals

ARSEN is an association founded in 2017 with the aim of creating a sector of excellence in Normandy. The association's mission is to promote the products of Normandy, the commercial development in France and for export, as well as the transmission of know-how and the search for innovation. It is the creation of a network of exchange and support between the companies in Normandy holding the "Entreprise du Patrimoine Vivant" (EPV) state label and the companies in Normandy with excellent know-how. The goal for the Normandy Region is to train and raise awareness among young people in the fields of excellence know-how by promoting the know-how of companies. This is why ARSEN is part of a global approach of attractiveness by developing know-how and business opportunities for its members.

Results and actions to come

L'association a réalisé 30 films afin d'assurer la promotion des entreprises, d’une durée d’environ 1mn30. Ces films, qui mettent en avant les métiers de nos membres, sont diffusés lors de manifestations publiques et seront bientôt visionnés à bord des nouveaux trains régionaux. Un vrai outil promotionnel pour nos membres ! L’ARSEN a participé à deux éditions du Salon Made in France (MIF) en 2017 et 2018 sous le Pavillon Normand regroupant environ une vingtaine d’entreprises. En 2019, l’ARSEN y sera encore présente ! A l'occasion des Olympiades des métiers, se tenant à Caen en 2019, l'association a offert à chacune des Régions participantes un produit emblématique des entreprises normandes.